“From the start I believed in this site and the quality of wines we could produce”

-Duane Roberts, Co-Founder

Irvine & Roberts Family Vineyards is an alluring family winery in Ashland, Oregon, where we practice sustainable farming and produce ultra-premium Pinot noir and Chardonnay. Our high altitude vineyard is adorned with distinctive soils, climate, and east facing slopes that produce wines with extraordinary balance, flavor and intensity. We believe great wines come from great soil, so we strive to be conscientious stewards of the land, protecting our vineyard soils through practices that are certified sustainable by LIVE and Salmon Safe. We admit to being obsessive with our grape growing practices to ensure quality in the vineyard, keeping grape yields low and production limited to ensure the optimal health of the vine; allowing us to produce exceptional Pinot noir and Chardonnay with elegance and balance.

In 1997, Doug & Dionne Irvine returned to their roots in Oregon with the desire to raise their daughters in the same place that they had such fond childhood memories. Choosing Ashland, they soon discovered that the 80 acre ranch they would call home turned out to be an incredibly unique vineyard site. The first vines were planted in 2007, and the journey continued from there when Doug’s sister and brother in law, Kelly and Duane Roberts, joined Doug and Dionne and created Irvine and Roberts Vineyards.



Doug and Dionne Irvine move to their 80-acre ranch oustide Ashland, the future home of Irvine & Roberts Vineyards

2007 – 2012

First 5 acres of Pinot noir and Chardonnay planted are 2007. Five years later, an additional 23 acres of Pinot noir, Chardonnay and Pinot Meunier are planted to an array of clonal selections


Our tasting room opens, with stunning views of the estate vineyards and the surrounding hillsides. Our custom-designed estate winery is also completed in time for the 2017 harvest


We continue to elevate our tasting room hospitality and experiences. Join us!


We have a team of artisans and professionals in place to maximize the potential of this amazing site. From our tasting room ambassadors and vineyard artisans, to our management and winemakers and the distinct strengths of the family members themselves, Irvine & Roberts Vineyards is constantly striving for perfection. Out of love and respect for the great wines of the New and Old Worlds, our vision is to add our wines to the legacy of world-class Pinot noir and Chardonnay.



For Doug Irvine, family is everything. He spent a part of his childhood on a ranch in southern Oregon, where his father instilled in him the value of hard work. From bucking hay to fixing irrigation pipes to rounding up cattle, Doug learned early on that farming requires dedication and perseverance.

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After graduating from UC Irvine with a degree in economics, Doug set out to develop real estate in Southern California. He met and married Dionne in 1990, and in 1997, the family moved back to Oregon to the beautiful mountain town of Ashland to raise their three daughters, Alyxandra, Carlie, and Nicolette. It wasn’t until 2005, after a revelatory experience with Gaja Nebbiolo on a vacation in Italy, that Doug had the idea to return to farming by planting a vineyard. Now, many vintages later, with nearly forty acres planted of Pinot Noir and Chardonnay and a brand-new winery and tasting room just down the road from their home, Doug puts the lessons he learned from his father into practice every day. Doug’s favorite thing about winegrowing is seeing the delight on guests’ faces in the tasting room, and his reward for all the hard work is the joy of welcoming each new visitor into his extended family.



From the day she started working in her father’s bakery at age twelve, Dionne Irvine has been hard at work. During her senior year in high school in Brookings, Oregon she worked nights in the bakery and drove across the border to California after school to take real estate classes at junior college.

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Just days after her high school graduation, she set off to Southern California to begin her career in real estate. From selling new home communities to the management fast track with some of the nation’s largest home builders to starting her own company with her husband Doug, Dionne established a name for herself professionally. Dionne was excited to create an entirely new family business with Irvine & Roberts, where she is, as Doug will say, “the visionary and glue behind it all.” Her business savvy, personal touch, and design sense are evident in every inch of the winery – from the way the architecture blends into the environment to the warm hospitality offered to each and every guest. The Ranch is her home and sanctuary where the kids grew up picking blackberries, splashing in the creek, and hiking to the top of the butte. Her mission now is to explain the unique interplay of sun and geography, share the thoughtful approach to winegrowing, and pour the dynamic wines that testify to the special nature of this place.



Duane is a visionary with a multitude of ventures. In all his endeavors, he refuses to compromise or release anything to the market that is anything but perfection. Duane has launched several successful companies over many decades, including several major food companies worldwide.

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The knowledge and strength he brings to the partnership is invaluable and his attention to detail is unmatched. Kelly is the cultural ambassador, she brings style and flair to everything she touches. Kelly is a mover and takes on many tasks all at once, and somehow completes them without delays. She is on the cutting edge of food, wine, and hospitality trends and can put on an event like no other.



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1614 Emigrant Creek Rd
Ashland, OR 97520
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